Predictions for 2012 – Online Marketing for Your Apparel Business

12 Jan

If you’ve been reading my blog for any length of time, you know that each year in January I  link over to Ted Stahl’s blog where along with others in the Groupe Stahl family of companies contribute predictions for the upcoming year.

It’s an honor to contribute and really fun to think of what’s next in our industry.

Here’s the links to the short series of predictions regarding online marketing for your business that I have contributed this year.  I think you’ll be able to draw inspiration from the posts and apply concepts to grow your business.

Part 1: Video, Video, Video

Part 2: Location Based Marketing & Facebook

Part 3: Selling & Creating Online

Please leave any comments and questions over at Ted’s blog, I’ll be following and will respond.

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Mastering Solvent Digital Heat Transfers – Full Webinar Recording for Free

15 Dec

Awhile back we published a video class recording from the Stahls’ Heat Printing Zone at the SGIA show.  The class was all about the Digital Shop of the Future and some of the opportunities print/cut solvent transfers can bring to your business.

Continuing in this same fashion, earlier this week, Great Garment Graphics hosted a webinar for us about Mastering Solvent Digital Heat Transfers.  The webinar goes in depth on the workflow that these print/cut machines use as well as explains when you would want to utilize this technology versus screen printing.  I think you’d be surprised at some of the applications and quantities at which digital heat transfers make sense.

For those of you who didn’t make the live webinar, I’m happy to be able to present the recorded version in its entirety below.

As always, thanks for reading….

Josh

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